My name is Michael Shedden and my goal is to provide extremely high quality wheels at reasonable prices. I offer a no-nonsense approach to wheel building. I use quality components which I have tested and have complete confidence in. I won't take inexpensive off-the-shelf components, cover them with stickers and imply that I had anything to do with their design and manufacture. Nor will I invent grand marketing claims about the advanced technology that goes into my products. I build good wheels with honesty and transparency.
I believe that many factory wheels are not only overpriced, but may not necessarily suit a rider's needs. I will ensure that you get a wheel set built to suit your weight and riding style. Feel free to contact me anytime to discuss build options. I have access to many more products than are listed on here.
I am located in Guelph, Ontario, Canada